One Line Pitch: Building an interactive web marketing program for wineries which give clients a more immersive experience when choosing wines
Business Summary: Canadian Wineries is developing an interactive digital marketing program embedded onto the bottle of wine which connects to a consumers mobile to help consumers connect with the winery and provide a deeper consumer experience. Canadian Wineries is positioning itself as a marketing company and will secure wine direct from Canadian wineries and sell to wine stores in international markets
Sector: Information and Communications Technology